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Crowd Report: "Bourne Supremacy"
By Lee Tistaert Published July 24, 2004
A Friday gross in the vicinity of $16.0 million could be in the works.
I sure suck at predicting as of late, don?t I. Anyway, um, yeah, this movie?s going to do a little bit more than $26.6 million this weekend. At the AMC Century 14 (in LA) on Friday night, the 9:30 show in a 300-some seat auditorium was sold out within the 8:00 hour, and the 10:30 I attended in a 432 seat auditorium was sold out by 9:30 (or that?s when I noticed).
Bruce Almighty?s opening night ($20.1 million - $5,775 per-screen) here was under similar conditions, but so was Bad Boys II ($16.9 million - $5,299 per-screen). A movie here usually doesn?t sell out that early and on both screens unless the per-screen average is of at least $5,000.
The demographics were dominantly early-to-late 20?s (I would bet that earlier showings attracted older adults), and the gender ratio was split right down the middle. And just from waiting in line and observing the crowd once the line went in, it seemed like a fun group of people.
In that regard the movie was a minor letdown in the sense that there aren?t really scenes giving the audience a chance to clap or cheer at action sequences (which is partly what I like about the genre). There was a very short light applause nearing the end, but it was only a small portion of the crowd. I still enjoyed the film and thought it was a little better than the first, but my grade is still a B, which is what I gave the original.
The first trailer was the teaser to Meet the Fockers, and just with the introduction people were excited. Laughs were already going into the air, and the first time the title comes up to the screen there was a big wave of ?Oh my God? that brushed through the room. There was a very good reaction to Dustin Hoffman, and a nice applause went up after the trailer concluded. This is a theater that moviegoers are usually quiet at for the most part in terms of trailer reactions, which might say something about the box office potential for this sequel.
I have to say this is one of the sorriest trailer lineups I?ve ever witnessed. Beyond Fockers, it?s amazing that some of these movies got a go-ahead in terms of production. Or maybe it was just because we had two completely pointless ads back to back, which can do it.
Next up was Ray, and I have to say I was genuinely surprised that Jamie Foxx looks like he can actually act. There are times when I look at a movie like this and ?Oscar hungry? is the only thing I can mutter, and then I make fun of it until the end of time, but this is not the case. It kind of reminds me of when Marlon Wayans came out of nowhere with his acting talent in Requiem for a Dream after his mindless fun career path prior to that. Coming off of Fockers, I wasn?t sure if the audience would care about Ray, but it felt like people were actually into this. And amazingly enough, there were a few claps afterwards, but they faded quickly. After that I heard a young woman laugh about how this got only a few claps, whereas everyone loved Focker.
Papparazzi was next, which played to silence with the exception of my friend and I trying our hardest not to break out laughing. By the end, though, I sensed a similar feeling from the crowd.
Cellular followed, and though I had watched this trailer previously, it actually made Papparazzi look decent. There was silence for most of the way through, but nearing the end a few people burst out laughing, which triggered even more laughs from the crowd as the ad concluded, leaving a lot of ?You?ve gotta be joking? remarks. This is one of those trailers I?d construct just as a joke, proving how bad Hollywood can be?knowing that it?s actually a movie is a bit terrifying.
Collateral was next, and Jamie Foxx got that ?You again?? vibe from the audience. The trailer played silently, as it?s been hard to tell what moviegoers have been thinking of this.
Next up was The Forgotten, and there was gossip afterwards, but like the trailer for Open Water at Fahrenheit 9/11, it was difficult to figure out if people cared.
The teaser for Ocean?s 12 finished off the lineup, and there seemed to be some intrigue in the room, but also confusion due to its very short duration. When I saw Troy at Times Square in New York, this teaser actually got some claps afterwards. Here, the response was humble.
Bourne Supremacy reminded me of Die Another Day in a few ways, and after that realization came to me partway through the movie I actually wondered if Matt Damon is considered the new James Bond. You can ponder the same thing about Brendan Fraser having been a modernized Indiana Jones with The Mummy franchise. But on the topic of Bond, Die Another Day is also my gut instinct on Supremacy?s box office debut. With an opening day of $16.8 million, it averaged $5,075 per-screen, but in 3,314 theaters. Bourne Supremacy is playing in 3,165 theaters, and with that per-screen average, a Friday gross in the vicinity of $16.0 million could be in the works.
And just as a head?s up in case it translates, Catwoman was booked in the same auditorium as King Arthur ($5.0 million - $1,607 per-screen) was in on its Friday night. There was also an area off to the side of our line devoted to Catwoman?s line, which only had around 10 people waiting, similar to how Arthur?s line was. This is also the same spot that Love Actually had an extremely short line on its third Friday ($2.7 million - $1,585 per-screen). With the per-screen averages of both, that would be around $5.0 million.
Bruce Almighty?s opening night ($20.1 million - $5,775 per-screen) here was under similar conditions, but so was Bad Boys II ($16.9 million - $5,299 per-screen). A movie here usually doesn?t sell out that early and on both screens unless the per-screen average is of at least $5,000.
The demographics were dominantly early-to-late 20?s (I would bet that earlier showings attracted older adults), and the gender ratio was split right down the middle. And just from waiting in line and observing the crowd once the line went in, it seemed like a fun group of people.
In that regard the movie was a minor letdown in the sense that there aren?t really scenes giving the audience a chance to clap or cheer at action sequences (which is partly what I like about the genre). There was a very short light applause nearing the end, but it was only a small portion of the crowd. I still enjoyed the film and thought it was a little better than the first, but my grade is still a B, which is what I gave the original.
The first trailer was the teaser to Meet the Fockers, and just with the introduction people were excited. Laughs were already going into the air, and the first time the title comes up to the screen there was a big wave of ?Oh my God? that brushed through the room. There was a very good reaction to Dustin Hoffman, and a nice applause went up after the trailer concluded. This is a theater that moviegoers are usually quiet at for the most part in terms of trailer reactions, which might say something about the box office potential for this sequel.
I have to say this is one of the sorriest trailer lineups I?ve ever witnessed. Beyond Fockers, it?s amazing that some of these movies got a go-ahead in terms of production. Or maybe it was just because we had two completely pointless ads back to back, which can do it.
Next up was Ray, and I have to say I was genuinely surprised that Jamie Foxx looks like he can actually act. There are times when I look at a movie like this and ?Oscar hungry? is the only thing I can mutter, and then I make fun of it until the end of time, but this is not the case. It kind of reminds me of when Marlon Wayans came out of nowhere with his acting talent in Requiem for a Dream after his mindless fun career path prior to that. Coming off of Fockers, I wasn?t sure if the audience would care about Ray, but it felt like people were actually into this. And amazingly enough, there were a few claps afterwards, but they faded quickly. After that I heard a young woman laugh about how this got only a few claps, whereas everyone loved Focker.
Papparazzi was next, which played to silence with the exception of my friend and I trying our hardest not to break out laughing. By the end, though, I sensed a similar feeling from the crowd.
Cellular followed, and though I had watched this trailer previously, it actually made Papparazzi look decent. There was silence for most of the way through, but nearing the end a few people burst out laughing, which triggered even more laughs from the crowd as the ad concluded, leaving a lot of ?You?ve gotta be joking? remarks. This is one of those trailers I?d construct just as a joke, proving how bad Hollywood can be?knowing that it?s actually a movie is a bit terrifying.
Collateral was next, and Jamie Foxx got that ?You again?? vibe from the audience. The trailer played silently, as it?s been hard to tell what moviegoers have been thinking of this.
Next up was The Forgotten, and there was gossip afterwards, but like the trailer for Open Water at Fahrenheit 9/11, it was difficult to figure out if people cared.
The teaser for Ocean?s 12 finished off the lineup, and there seemed to be some intrigue in the room, but also confusion due to its very short duration. When I saw Troy at Times Square in New York, this teaser actually got some claps afterwards. Here, the response was humble.
Bourne Supremacy reminded me of Die Another Day in a few ways, and after that realization came to me partway through the movie I actually wondered if Matt Damon is considered the new James Bond. You can ponder the same thing about Brendan Fraser having been a modernized Indiana Jones with The Mummy franchise. But on the topic of Bond, Die Another Day is also my gut instinct on Supremacy?s box office debut. With an opening day of $16.8 million, it averaged $5,075 per-screen, but in 3,314 theaters. Bourne Supremacy is playing in 3,165 theaters, and with that per-screen average, a Friday gross in the vicinity of $16.0 million could be in the works.
And just as a head?s up in case it translates, Catwoman was booked in the same auditorium as King Arthur ($5.0 million - $1,607 per-screen) was in on its Friday night. There was also an area off to the side of our line devoted to Catwoman?s line, which only had around 10 people waiting, similar to how Arthur?s line was. This is also the same spot that Love Actually had an extremely short line on its third Friday ($2.7 million - $1,585 per-screen). With the per-screen averages of both, that would be around $5.0 million.
