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Craig Younkin
Friday Box Office Analysis (12/12)
By Lee Tistaert Published December 13, 2003
Gotta Give performed in line with Billy Crystal and Robert DeNiro?s mob comedy, Analyze This.
Despite a role that is as Nicholson as you can get in the comedy genre, Something?s Gotta Give didn?t deliver with sizzling results on opening night, coming way short of director Nancy Meyers? What Women Want, but nonetheless is heading for a good weekend figure of $16 - 17 million.
With Sony wanting to capitalize off the success of the Mel Gibson/Helen Hunt romantic comedy, What Women Want (by bolding the ?From the director of? tagline in every ad), there was definitely an argument about whether or not a movie whose two main protagonists are over 50 could find relevant success with wide demographics. With Gibson holding major sex appeal and able to target young and older audiences (especially with the specific storyline), and Helen Hunt being a solid female attraction, it was no surprise that What Women Want was what it was at the box office.
Something?s Gotta Give, starring Jack Nicholson and Diane Keaton, didn?t seem to catch on as widely in appeal despite that the antics of Nicholson are appreciated by many demographics regardless of age. Grossing $5.1 million on opening day Friday, the comedy averaged a fairly good $1,923 per-screen in 2,677 theaters, but came less than half the distance of What Women Want?s $11.3 million first day figure ($3,761 per-screen) which debuted over the same weekend in 2000.
Gotta Give performed in line with Billy Crystal and Robert DeNiro?s mob comedy, Analyze This, which took in $5.2 million for a $2,047 average. Analyze This had a large 55% increase on Saturday thanks to adult audiences who don?t always rush on opening day, as well as strong word of mouth, with a higher performance on Sunday than Friday. The chances of Something?s Gotta Give repeating that pattern isn?t definite, but definitely plausible.
Just when it seemed like the Farrelly brothers had it going in the film industry with their consistent rate of hits, the filmmakers fairly well tanked on Friday with their conjoined twin comedy, Stuck on You. Starring likeable actors Matt Damon and Greg Kinnear, the film suffered from ads that may not have struck an easy chord with moviegoers, along with offering a story that may have appeared iffy in quality.
Stuck on You turned in $3.4 million on Friday, and like Something?s Gotta Give, the movie didn?t even come half the distance of the filmmakers? previous films, Shallow Hal ($7.4 million - $2,678 per-screen) and Me, Myself & Irene ($7.8 million - $2,588 per-screen). Though the gross is well above the Farrelly?s comedy, Kingpin (which turned in a $5.6 million weekend and $2,854 per-screen in 1996), the tally is a disappointment considering the bankable status of Matt Damon and the marketability of the Farrelly brothers.
The film had a chance to recapture some of the audiences that flocked to Dude Where?s My Car ($5.2 million - $2,472 per-screen) with the relevant stupidity comparisons, but with two actors over 30-years old and Kinnear not exactly a teen attracting figure, the draw factor just didn?t work. A strong Saturday boost is not guaranteed, but a weekend performance of $9 - 10 million should be expected.
Drumline may have just been a fluke for the world of Nick Cannon, as the teen romantic comedy, Love Don?t Cost a Thing, collapsed with $2.2 million on Friday, earning an average of $1,173 per-screen in 1,844 theaters. Opening a week after Honey did remarkable business with relevant demographics, Cannon failed to bring in the success of Drumline?s opening day figure, which had grossed $4.1 million and $2,247 per-screen.
Drumline was supported by some positive reviews and a feel-good formula story that audiences would appreciate; Love Don?t Cost a Thing was advertised a bit like Alex & Emma ($2.3 million - $1,005 per-screen) in its commercials, not necessarily focusing on the story but instead the stars. Drumline had part of a family audience that helped in a good second day incline, and with Love Don?t Cost a Thing centered mostly on teens, the movie probably won?t have similar success, but a weekend gross of $6 - 7 million should be in order.
With Sony wanting to capitalize off the success of the Mel Gibson/Helen Hunt romantic comedy, What Women Want (by bolding the ?From the director of? tagline in every ad), there was definitely an argument about whether or not a movie whose two main protagonists are over 50 could find relevant success with wide demographics. With Gibson holding major sex appeal and able to target young and older audiences (especially with the specific storyline), and Helen Hunt being a solid female attraction, it was no surprise that What Women Want was what it was at the box office.
Something?s Gotta Give, starring Jack Nicholson and Diane Keaton, didn?t seem to catch on as widely in appeal despite that the antics of Nicholson are appreciated by many demographics regardless of age. Grossing $5.1 million on opening day Friday, the comedy averaged a fairly good $1,923 per-screen in 2,677 theaters, but came less than half the distance of What Women Want?s $11.3 million first day figure ($3,761 per-screen) which debuted over the same weekend in 2000.
Gotta Give performed in line with Billy Crystal and Robert DeNiro?s mob comedy, Analyze This, which took in $5.2 million for a $2,047 average. Analyze This had a large 55% increase on Saturday thanks to adult audiences who don?t always rush on opening day, as well as strong word of mouth, with a higher performance on Sunday than Friday. The chances of Something?s Gotta Give repeating that pattern isn?t definite, but definitely plausible.
Just when it seemed like the Farrelly brothers had it going in the film industry with their consistent rate of hits, the filmmakers fairly well tanked on Friday with their conjoined twin comedy, Stuck on You. Starring likeable actors Matt Damon and Greg Kinnear, the film suffered from ads that may not have struck an easy chord with moviegoers, along with offering a story that may have appeared iffy in quality.
Stuck on You turned in $3.4 million on Friday, and like Something?s Gotta Give, the movie didn?t even come half the distance of the filmmakers? previous films, Shallow Hal ($7.4 million - $2,678 per-screen) and Me, Myself & Irene ($7.8 million - $2,588 per-screen). Though the gross is well above the Farrelly?s comedy, Kingpin (which turned in a $5.6 million weekend and $2,854 per-screen in 1996), the tally is a disappointment considering the bankable status of Matt Damon and the marketability of the Farrelly brothers.
The film had a chance to recapture some of the audiences that flocked to Dude Where?s My Car ($5.2 million - $2,472 per-screen) with the relevant stupidity comparisons, but with two actors over 30-years old and Kinnear not exactly a teen attracting figure, the draw factor just didn?t work. A strong Saturday boost is not guaranteed, but a weekend performance of $9 - 10 million should be expected.
Drumline may have just been a fluke for the world of Nick Cannon, as the teen romantic comedy, Love Don?t Cost a Thing, collapsed with $2.2 million on Friday, earning an average of $1,173 per-screen in 1,844 theaters. Opening a week after Honey did remarkable business with relevant demographics, Cannon failed to bring in the success of Drumline?s opening day figure, which had grossed $4.1 million and $2,247 per-screen.
Drumline was supported by some positive reviews and a feel-good formula story that audiences would appreciate; Love Don?t Cost a Thing was advertised a bit like Alex & Emma ($2.3 million - $1,005 per-screen) in its commercials, not necessarily focusing on the story but instead the stars. Drumline had part of a family audience that helped in a good second day incline, and with Love Don?t Cost a Thing centered mostly on teens, the movie probably won?t have similar success, but a weekend gross of $6 - 7 million should be in order.
